← Select Works

Toma el Juego

Nike brought youth street football squads from across the Americas to Mexico City. I owned the players' experience, from arrival to departure.

Client
Nike
Role
Project Manager, Mexico City
Toma el Juego project photo

What I Did

Agenda
Built the full 3-day program
Coordination
I was the single contact for MAGMA and 22 hotel staff
Trilingual bridge
English, Spanish and Portuguese
Seeding
Personalized kits for 100+ players
Players lounge
Built true to approved renders
Problem solving
Turned a late flight into a Coyoacán culture day

Impact

100+
players hosted
9
countries
100%
home safely
3
languages

Select Works

  1. Nike · After Dark Tour Project Manager
  2. Jumex USA Creative Content Strategist
  3. Chefs For Farmers Marketing & Events Manager
  4. Scottish Rite Hospital Brand Manager